The Importance Of Links To Your Website

by Gigabyte

Assuming you have already selected a good domain name and optimized your site for the search engines with various SEO techniques, what more can you do to improve your search engine ranking? Well, the most common method at the moment is accomplished through links to your site. Notice, I said "at the moment" because before you get to know it, the major search engines will change their search selection criteria and no longer give the present scheme the same weight.

The quality of the back links to your site is more important than the quantity of links. To find good quality links you can search on keywords and subjects relevant to your site and then contact the site owners or webmasters in the hope of getting them to link to your site. In some cases, a reciprocal link may be requested which mean you agree to exchange a link to other peoples website.

But why would someone link to your website? Well, if your site is relevant and of good quality it may encourage other webmasters hoping to increase the popularity of his or her site by providing quality information to their visitors.

The internal links of your site can be of importance. Once you have a visitor to your site, providing them with an easy means of navigation can encourage them to stay longer in the hope of buying something from your product offerings. Also, Google and some other search engines treat each page of your site separately and so place some importance on your internal links. You can improve this further by making it easier for the major search engines to index all the pages on your site by offering a sitemap file. A sitemap file is a map of all the web pages of your site. If you want to create a sitemap, an easy to use and Free software can be found at: http://www.sitemapspal.com/

Follow the instructions on the above site and then upload the sitemap.xml file to your website.